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Now@Retail is your go to company for full service representation of your Brand.

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Retail Locations
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Representing emerging products and accelerating retail distribution using a powerhouse group of Associated Brokers.


Leveraging key industry decision makers relationships


We build and nurture partnerships between buyers and sellers creating a thriving environment

Through these passionate long-standing relationships we bring innovation and new products to the market

Our team embraces and parallels the passion and vision our clients have for the success of their products.
The professional knowledge and expertise that is unprecedented by any other full service CPG brokerage company.
Once you become a client of N@R, we are 100% dedicated to exceed all expectations throughout
your journey to retail.
We are at your disposal every step of way to ensure proper navigation on the roadmap to retail sales.
We leverage long standing relationships and strategic partnerships to open critical doors and gain distribution opportunities.
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Founder Dirk Nieuwenhuis and the Now at Retail Team bring unparalleled energy, industry knowledge, persistence, and new market innovation.

Dirk Nieuwenhuis

Dirk Nieuwenhuis is CEO of Now At Retail, President of Force One Foods, and Vice President of SOTC Modesto.

Dirk studied business at Calvin College in Grand Rapids, MI. After college Dirk went on to run his own industrial catering business. Wanting more from business, Dirk joined Mr. Checkout Distributors Inc. Dirk ran a successful wholesale distribution company to convenience stores in the San Francisco bay area through Mr. Checkout. With over 300 customers within 6 months, he became the franchise trainer for Mr. Checkout Distributors Inc. Training over 180 distributors nationwide.

Over the past 25 years Dirk has been involved in all aspects of the CPG (consumer packaged goods) industry. What sets Dirk apart from the pack and makes him so successful is he actively specializes in developing products for retail, trade media, retailer promotional support and the systems and procedures required to penetrate large retail segments in Convenience, Value, Grocery and Mass.

Desiring more in his life, Dirk started reaching out to God through various Bible Studies. Every one of them had something for him. Just like in Dirks business life, he wanted more, because the only peace Dirk has is from serving others. Dirk did this by getting involved in numerous Bible Studies. Dirk is also involved in and contributes to many charities.

Additionally, Dirk’s roll in SOTC Modesto, which is a motorcycle ministry that serves less fortunate men, women and children throughout Northern California, has helped him serve many buyers and influential people in business. Dirk helps guide members from all walks of life, desiring to serve The Lord and his fellow brothers and sisters in SOTC.

Finally, Dirk would love to work with anyone who has a good product line and a desire to do good honest business. Dirk looks forward to hearing from you all, soon.


Jeremiah 29:11 (NIV)
For I know the plans I have for you, plans to prosper you and not to harm you, plans to give you hope and a future.

Scott Glasgow
VP of Operations

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Scott has shadowed Dirk Nieuwenhuis, President/CEO of Now At Retail for the last 8 years and grew up in a professional sales family which helped develop his servant driven approach to projects. He attended BSU, giving his attention to details as well as becoming a creative problem solver. Studying professional like John C. Maxwell, Tony Robbins, and Napoleon Hill has reinforced his persistence to perfection in all managerial situations. Scott has earned the respect of people on all levels, in the business world, by being ethical, forthright, a man of his word, and being a great communicator.

Scott loves working as much as he loves the great outdoors. With faith, family and friends being a focal point in his life, he is well grounded and suited to take on all tasks. Scott is eager to hear from your company and working with your great product lines.

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